What Metrics Should Restaurant Track
Without analytics you're managing blind. 73% of successful restaurants use data-driven decision making.
Financial Metrics
Revenue (total, by channel), average check, food cost (target: 25-30%), labor cost (target: 20-25%), net profit (target: 10-15%).
Operational Metrics
Delivery time (target: <40 min), prep time (<15 min), late delivery rate (<5%), order cancellations (<3%).
Customer Metrics
Customer LTV, order frequency, repeat order rate, NPS, retention rate, CAC.
FAQ
How often to check analytics?
Daily: revenue, orders. Weekly: channels, couriers. Monthly: food cost, LTV, unit economics.