How to Launch Your Own Food Delivery from Scratch in Uzbekistan
Step-by-step guide to launching a food delivery service in Uzbekistan: registration, platform, couriers, logistics and first orders.
Article
The food delivery market in Uzbekistan is growing 35-40% annually. If you have a restaurant, cafe, or even a home kitchen — now is the best time to launch your own delivery. Here's a complete guide.
## Step 1: Legal Registration
To launch delivery in Uzbekistan you need:
- **Sole proprietorship or LLC** — tax registration (2-5 business days)
- **Health certificate** — for all employees working with food
- **Product certificate** — if you produce semi-finished products
- **Fiscal device** — for accepting cashless payments
Existing restaurants don't need additional permits for delivery.
## Step 2: Choose a Delivery Platform
The platform is the technological foundation of your delivery. It includes:
- Website for accepting orders
- Mobile app (iOS/Android)
- Telegram bot
- Order management panel
- Courier app with GPS
- CRM and analytics
The fastest way is to use a ready-made platform like Delever. Launch in 1-3 days instead of 3-6 months of development from scratch.
## Step 3: Create the Catalog
Effective catalog rules:
- **Photos** — professional photos of every dish (average conversion increase +40%)
- **Descriptions** — ingredients, weight, calories
- **Modifiers** — add-ons, sizes, sauces
- **Categories** — logical structure for quick browsing
- **Prices** — separate delivery prices (usually 10-15% higher)
## Step 4: Organize Courier Service
Courier organization options:
### Own Couriers
- Full quality control
- Branded uniforms
- GPS tracking via app
- Cost: $160-320/month per courier
- Recommendation: start with 3-5 couriers
### Outsourced Couriers
- No fixed costs
- Pay per delivery ($0.8-1.6)
- Less control
- Suitable for starting
## Step 5: Set Up Delivery Zones and Conditions
- Define delivery zones on the map
- Set delivery cost for each zone
- Set minimum order amount
- Configure working hours and order acceptance
- Set maximum delivery time
Typical parameters for Tashkent: 7-10 km radius, delivery $0.8-1.2, minimum order $4.
## Step 6: Connect Payment Systems
Essential for Uzbekistan:
- **Payme** — most popular system (60% of online payments)
- **Click** — second most popular (25%)
- **Uzum** — fast-growing (10%)
- **Cash** — 30-40% of orders are still paid in cash
## Step 7: Marketing and First Orders
Launch strategy:
- **Week 1:** Test orders from friends — verify all processes
- **Week 2:** Launch on Instagram — post + stories + targeted ads
- **Week 3:** Connect to local Telegram channels
- **Week 4:** Launch "First order — free delivery" promotion
First month marketing budget: $160-400.
## Conclusion
Launching your own delivery in Uzbekistan is achievable in 1-2 weeks using a ready-made platform. The key is not to delay and start with a minimum viable product, improving it based on customer feedback.