Telegram Order Bot: Complete Guide

Telegram Bot Features

Menu with photos and prices, cart, order placement, online payment, status tracking, order history, promotions and push notifications.

How to Promote Bot

QR code on packaging and in hall, link in Instagram bio, ads in Telegram channels, bonus for first bot order (10% discount).

Telegram bot for food delivery in Tashkent

In Uzbekistan almost everyone has Telegram, which makes a bot the cheapest way into an order: the guest does not need to install anything for a single pizza. This is exactly the step where venues most often lose someone who came from Instagram or search.

The bot also solves a second local problem — notifications. People actually read order statuses in Telegram, unlike SMS, and it costs nothing per message if the guest has already written to the bot.

A bot launches faster than any other channel: no app store review, no development. The storefront and order logic are set up in the panel, and payments are switched on with a toggle — Payme, Click, Uzum Bank and other local gateways. An order from the bot lands in the same kitchen queue and the same POS as orders from the website and aggregators.

What it costs and what's included

The Telegram bot is included in the platform plan; there is no separate fee for the channel. The plan depends on order volume: START — $150 a month for up to 1,000 orders, MEDIUM — $300 for up to 3,000, BIG — $600 for up to 6,000, ENTERPRISE — $1,200 for up to 10,000. No percentage of turnover.

The bot includes a catalogue with photos, cart, payment, order statuses, promo codes and a loyalty programme — everything the website has, because the data is shared. Only other channels are paid for separately: aggregators from $50 per aggregator per branch, QR menu $20 a month, kiosk $100, mobile app $1,500 one-time.

If the menu is large and guests choose with their eyes, it makes sense to add a mini app next to the bot — a full storefront inside the messenger.